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HUACAI event review: Goodbye 2019, Hello 2020!

Time flies, time flies, and in a blink of an eye it is the end of 2019. In this unforgettable year of 2019, COLORS embarked on the ‘Global Brand Journey’. While the COLORS linear lighting train brings the ‘light’ culture to all corners of the world, It has also gained attention from all over the world and established deeper cooperation with friends from all over the world.

Eight industry professional exhibitions

Eight industry professional exhibitions around the world bring the most professional linear lighting experience to all parts of the world. In April, COLORS entered the island of Taiwan, with a unique and technologically futuristic booth design, which opened the grand prelude to the 2019 COLORS global tour.

Taiwan International Building Materials Space Design Exhibition

In May, COLORS carried the mission of spreading linear lighting, and flew to Vietnam in Southeast Asia, across the Pacific Ocean to the United States on the other side, and brought a wealth of COLORS linear lighting products to foreign friends.

Vietnam Lighting Technology and Application Exhibition LEDTEC ASIA

American International Lighting Fair LFI

In June, COLORS made its grand debut at the Guangzhou Guangya Exhibition. Adhering to the simple black, white and gray booth design consistent with the brand style, it is in sharp contrast with the surrounding exhibition halls.
People can’t help but stop and stay. The newly unveiled six product systems, full-scenario pure linear professional lighting solutions are clear at a glance.

Guangzhou International Lighting Exhibition (Guangya Exhibition)

InSeptember, Riding on the refreshing autumn breeze and the fragrance of flowers, the COLORS linear lighting train drove into the bustling metropolis Shanghai.

Shanghai International Lighting Fair

In October, COLORS came to Dubai, which has the title of ‘Golden City’ and Hong Kong, which has the reputation of ‘Pearl of the Orient’, and brought the colorful COLORS linear light.

Middle East (Dubai) International City, Architecture and Commercial Lighting Exhibition

Hong Kong International Lighting Fair (Autumn Edition)

In December, we returned to the starting station of the 2019 COLORS global light journey-Taiwan. With our unique booth design, Dedicated professional service and novelty and practicality of exhibits won the honorary title of ‘Excellent Exhibitor Image Representative’.

Taipei International Building Materials and Products Exhibition

Ten major brand promotion activities

Ten major brand promotion activities are dedicated to fulfilling our corporate mission: ‘Through innovative technology and design, the perfect combination of light and space’.

In April, a delegation of one hundred designers composed of the Shenzhen Design Material Consultants Union visited the Shenzhen headquarters of China Color Optoelectronics for visits and exchanges. Established a systematic and deep understanding of Huacai Optoelectronics and its COLORS brand. This visit also built a closer connection bridge between COLORS and the designers.
In April, in Zhengzhou, Henan, the ‘Central Plains First Linear Lighting and Whole House Intelligent Lighting Forum’ organized by Huacai Optoelectronics and Luxurious Lighting was grandly held.
COLORS and many big coffee designers and entrepreneurs discuss linear lighting and smart lighting for the whole house.
From May to September, COLORS was invited to attend the grand event of China’s lighting design industry-Zhu Rong Award for the six major national events in Nanjing, Chengdu, Beijing, Hangzhou, Guangzhou, and Xi’an.
Together with many enthusiastic lighting designers, we went to this lighting feast of ‘Harmony and Light’.