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MAGIC LINE WON RED DOT DESIGN AWARD 2021

Magic line by COLORS won the most prestigious design awards – Red Dot Design Award in the lighting design category. Over 6500 projects from 45 countries were submitted to the contest.

“It is exciting to see the progress of design and to witness change. I am always inspired by the work of talented designers, by their creative innovation and their unique imagination.”Red Dot juror Prof. Jun Cai speaking about innovations in design.

 

The Red Dot Award is recognized as a recognized symbol of international creativity and design. COLORS won this award means that the appearance and texture of the product have received the most authoritative “quality assurance”

The Red Dot Award is recognized as a recognized symbol of international creativity and design. COLORS won this award means that the appearance and texture of the product have received the most authoritative “quality assurance”

Customers are limited by the bending direction of the light strip and the shape of the light-emitting surface when designing decorative lighting. Some designs cannot be achieved or require different specifications of light strips to cooperate to achieve the styling effect.

 

In response to this pain point, Magic line designed by COLORS uses a silicone extrusion process, which can be bent arbitrarily to achieve unconstrained creativity.

Magic line break the limitations of traditional lighting, expand new ideas for the future of lamps and lanterns.